Lazada leads the e-commerce race

There are lots of great things that are happening in Lazada Philippines currently and everything is pointing towards the success direction. The recent news is that the company lately hit the one million sales mark. As we all know and as the saying goes the first million is the most difficult to achieve. That is a fact of modern human life in our capitalist culture. That might be the situation for come companies and individuals but for the company Lazada Philippines, making the first million sales was an expected result. Saying that Lazada is performing is an understatement because they are more than that. They are beyond the generated advertising hype. They dust the competition and put everything into perspective. It is a big player in the online selling game. It is mainly due to the corporate support and incubation it got from its parent company.

Online venture builder forward slash business incubator extraordinaire Rocket-Internet, a company based out of Germany that focus on business incubation and online venture building. It gathers successful online business ideas all over the e-commerce industry and replicate their strategies so that they can be released onto emerging markets that are currently a dime a dozen in in Europe and Asia. Among those emerging economies is the Philippines, which is why we have Lazada. The company runs 25 offices all over the globe (one of those 25 offices is located here in the country right there in the middle of the bustling Makati business district and provides gainful employment to over 15,000 employees on their venture companies not including the 700 people that are working direct for Rocket-Internet.  Since the company began creating and building successful online venture companies, they have created and successfully exited around 100 market leading online companies, probably more than that but I am not just so sure of the  numbers as I am only drawing from what I have been reading, estimates would probably suit our purposes in this case. Most of the portfolio ventures are located in multiple markets. The company has around 50 active venture portfolio companies that include popular names like Linio, Mizado, Zalora, Zalando and Wimdu.

Lazada also has presence in other Asian nations like Malaysia, Vietnam, Thailand and Indonesia. In the Philippines, it is dubbed as one of the fastest growing online shopping store that offers varied product choices that are not available in average online shopping websites. This online shopping company provides relaxing online shopping experience. It offers big discounts, best deals and promos almost on a daily basis. The usual services that the company offers are free delivery for items that costs P1000 and low shipping costs for purchases below P1000. The return policy was put at 14 days instead of the regular return time frame of seven which is actually a good thing for consumers that does not have too much time to put a product to test. These attributes of Lazada makes them a very successful online shopping company and that is why it is no wonder that they lead the industry race.