A
great example of a successful and young online venture would be no other than
Lazada. It has proved itself worthy of Filipinos’ trust after being
acknowledged as the Best Online Shopping Mall for 2013 by the prestigious award
giving body, the Golden Globe Annual Awards. In a little over a year, the
internationally owned e-commerce website was successful in not only winning the
hearts of critics but the hearts of Filipino online consumers as well. A huge
feat for a website that knew very little about the Philippines’ culture as
compared to an online website directly owned by Filipinos themselves. But apart
from being recognized by organizations from the same industry, it has also been
featured multiple times in top of the line media channels like ABS-CBN (Channel
2), GMA (Channel 7), Mega Magazine and The Philippine Daily Inquirer. Its current
affiliates are Zalora Philippines and Price Panda.
But
giving credit to Lazada alone would be selfish and unfair. Because the products
it currently holds for its customers to enjoy played a huge part in making it
the success story it is today. The services though were the cherry on top of
the high tower ice cream sundae I closely associated it with. It showed 100%
determination to produce only the best kinds of services available online. A
quality that has been observed in all of Lazada’s branches namely Vietnam,
Indonesia, Thailand, Malaysia and the Philippines.
Its
delivery services are provided exclusively by LBC and 2GO. And for any purchase
no lower than P1000, the delivery is for free. Normally, shipments cost either
P55 or P99 depending on the delivery location. Payment Methods available
include Cash on Delivery, VISA or MasterCard credit card, BDO Installments,
Paypal and MegaLink. But don’t feel any bit threated regarding the security of
the information you submit to the site. The Payment Card Industry Data Security
Standard or PCI DSS has approved it as safe.
It
has over 20,000 in products that Filipinos thoroughly enjoy not including the
handful of services it offers. And as the saying goes, “The Customer Is Always
Right”, Lazada certainly makes its customers feel in control each time. As a
matter of fact, a customer who changes his mind last minute after personally
receiving his order is eligible for a return with either a refund or an item
exchange.
Who
wouldn’t seek refuge in the virtual walls of the popular online shopping mall?
With the variety in products it offers, it seems uncanny for an online shopper
to look elsewhere putting into the equation the fact that most of items come in
cheaper prices compared to when bought offline. It has a knack for getting its
customers excited for all its future endeavors whether it’s a season promo or
just a simple daily sale. You’re unlikely to not find something in the website
that doesn’t interest you in any way. Saying the website is irresistible would
be an understatement.
The
shopping website now has a mobile application now available on Google Play.
This makes shopping more adaptable especially to those always on the run or
jetsetters.
No comments:
Post a Comment